The time is NOW. In order to thrive into the future arts organisations must leave behind many of the old-fashioned ways they communicate, both internally and externally.

Erik Gensler is Founder and President of Capacity Interactive, a New York-based digital arts marketing firm and Tessitura Network partner.  In addition to his work leading a company that provides digital marketing services to hundreds of cultural organisations, Erik is a leading thinker in the US arts marketing world, and host of the popular CI to Eye podcast. 

In this conversation, Tessitura President, Andrew Recinos will interview Erik on the foundational steps a cultural organisation must take to truly thrive as a 21st Century Communicator.  From strategies for building a company culture of safety, to the importance of keeping the human elements of an increasingly digital world, this discussion with Erik and Andrew promises to be a highlight of the week.

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